Feeling Overlooked Or Even Invisible?

buzz marketing [buzz mar’ket ing] 1: attracting business through the persona one projects to others 2: the act of creating a personal brand 3: public relations for the individual

Do you ever:

• Question why you’re not getting more business?

• Worry that you might sound arrogant or prideful when promoting yourself?

• Feel confused about where your career is headed?

• Think about that missing piece in your success? 

• Get frustrated when others  get promoted even though you know you have more expertise? 

• See other people getting jobs that are perfect for you?

Then it's time to create a personal brand that Generates A Buzz about you!

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Date:  May 10, 2006

From: Donna Fisher,  Karen McCullough and Joe Sommerville

RE:     How To Generate A Buzz

Dear Professional,

You can't market your products or services until you've learned to market yourself.  People form an impression of you within the first few minutes of meeting you.  It may not be fair, but it’s reality.  It's up to you to make sure you have the communication, marketing and networking skills essential to create powerful, memorable connections.  You should be your own best PR person.

You can learn how to give people reasons to do business with you as well as refer you to others.  You have the power to connect with people quickly and easily and leave a lasting impression. When you create top of mind awareness, you’ll be able to get more clients, close more deals and enjoy more success.

Until now, there hasn't been a quick and effective way to learn these skills and techniques.  We've created a full day program to show you how.  You'll get practical, hands-on practice at creating and expressing what's unique about you.  This process works! Here's what the Generate a Buzz alums are saying:

"I expected the Generate a Buzz workshop to be fun and valuable but it exceeded my expectations. Donna, Karen and Joe are top professionals, sharing immediately useful and long lasting jewels of wisdom. I'd have paid a lot more for what I got, and I'm going to recommend the next one to all my friends.  I expect the results will pay dividends in my marketing and support me in having my best year yet in business. Thanks," Rob Longenecker Best Year Yet "This seminar was worth every dollar! It was a perfect blend of topics and a great team to deliver it. I’m already putting the tools to work as I develop my own personal brand." Liz Curtin "I received some great insights on how to better present myself and focus on the client's needs." Jorge Portilla "Generating a buzz provided me with the confidence and skill to speak about myself and my business with strength and without being bragadocious." Suzie Fleming "A simple, clear, breakthrough process.  No matter what level in business you think you are at, going through this process brings you back to center and what's important and meaningful about you!" Hope Fonte'

We invite you to join us for the next Generate A Buzz Workshop . We know you'll be glad you did.

Sincerely,

Donna, Karen and Joe

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When you generate a buzz, you:

• Stand out from the crowd and get heard above the noise
• Reduce misunderstanding
• Connect with the right people
• Develop the relationships that put you ahead
• Stop losing business because of what you say
• Articulate your value proposition quickly and persuasively
• Exude confidence
• Accelerate your business growth exponentially
• Create an excitement and a momentum for growth
• Become "The One"--people want to do business with YOU.

• Develop a “brand you” statement that  creates an instant connection
• Articulate your experience and expertise
• Avoid the sales cliché’s that kill deals
• Build your credibility with colleagues and clients
• Increase your visibility with those who can promote you
• Speak confidently about your ideas
• Persuade others to do business with you
• Improve your working relationships
• Network with the people that can help you most
• Let go of the relationships that are holding you back
• Create a presence that attracts business
• Discover what attracts and motivates your customers
• Identify what you offer that is unique and memorable
• Learn the #1 reason people are uncomfortable networking
• Implement the 5-step process for making a lasting and memorable impression
• Strengthen your ability to persuade and inspire
• Increase your sphere of influence
• Avoid the sales cliches that drive away business

Donna Fisher, CSP Donna Fisher Presents	A recognized expert on how people can best communicate and connect, Donna Fisher's programs are ideal for people who want to master the art of "buzz marketing".  She shows professionals how to create marketplace visibility and new opportunities.  Her books, Power Networking, People Power and Professional Networking for Dummies have been recommended by Time magazine and used as reference books in universities and corporations.
Karen McCullough Karen McCullough & Company	Karen McCullough develops creative solutions and implements innovative methods that help small businesses and individuals gain a competitive edge with an authentic, memorable brand.  Karen proves that branding is so powerful that it influences the way others respond to your products services, and YOU.  Karen has been quoted in The Wall Street Journal, Business Week, The Cleveland Plain Dealer, and HBJ.
Joe Sommerville, Ph.D. Peak Communication Performance	As the leading authority on the language of influence, Joe Sommerville shows professionals how to increase sales, visibility and credibility through better communication.  When you understand how to present yourself, you’ll increase your personal and professional success.  In addition to his column for New Business Today, he has authored several articles on better business communication and been featured on CNBC’s Smart Money Program.

^{The next Generate A Buzz workhop is coming up in August. Just fill in the form below and we'll be sure to keep you up to date!}

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Invest a day of your time, reap a lifetime of benefits.  What would just one more sale mean in terms of increased income?  Now, suppose you can get that one extra sale each month or even each week.  You'll be able to apply what you learn in this workshop over and over again.